The WhatsApp in Aircall channel enables Aircall numbers to be used for WhatsApp in Aircall purposes. This makes it possible to send & receive WhatsApp messages directly in Aircall Workspace and mobile apps. It’s designed specifically for business communication, not personal WhatsApp usage.
⚠️ This feature is currently being rolled out. Join the waitlist to get updates, and be one of the first to use WhatsApp in Aircall.
We will publish additional resources and keep the waitlist informed of updates during this early access period.
What is WhatsApp in Aircall?
The WhatsApp in Aircall channel delivers the seamless connection of your Aircall numbers to be used for messaging purposes alongside customer calls and SMS. This opens a new digital channel in Aircall for you to engage in real-time with customers.
- Send, receive, and track WhatsApp messages directly in Aircall Workspace and mobile apps. No need to maintain separate tools.
- Create pre-approved, branded templates for faster, more consistent communication.
- Automatically log interactions in popular CRMs and helpdesk tools: a clear view of the customer journey for all.
- Leverage Aircall Analytics to track WhatsApp usage and optimize your messaging strategy.
- Collaborate seamlessly by assigning conversations to teammates.
Benefits of WhatsApp in Aircall
- All-in-one platform: No need to juggle multiple tools. Manage all your customer interactions, including calls, SMS, and WhatsApp messages, in a single platform.
- Better collaboration: Ensure seamless handoffs with shared inboxes and assigned conversations for team alignment.
- Branded templates: Deliver consistent and efficient communication, while following Meta’s requirements to use templates to initiate new outbound conversations.
- Conversation logging: Automatically log conversations in Aircall, plus the most popular CRMs and helpdesk platforms like Salesforce, HubSpot, Zendesk, Gorgias, Front, Intercom, Pipedrive and Zoho.
- Analytics & tracking: Monitor and gain valuable insight into WhatsApp in Aircall performance from the Aircall Dashboard. Identify trends, optimize workflows, and make informed decisions for better business outcomes.
- Meet customers where they are: Foster trust and loyalty through convenient, personalized interactions on a platform customers already use daily.
- Expand your reach: Communicate effortlessly with customers in over 180 countries.
Know Before You Start
- WhatsApp Business Platform: This feature utilizes the WhatsApp Business Platform (API), not the free WhatsApp Business App or personal WhatsApp accounts.
- Meta Business Account: Prior to completing any steps in Aircall, you need a verified Meta business portfolio.
- Templates for Initiating: To initiate a new conversation with a customer, Meta requires a pre-approved template to be used.
- Pricing: The WhatsApp in Aircall channel is part of an add-on with license and usage fees. Usage fees apply based on Meta's pricing, particularly for sending certain types of message templates. Inbound messages and messages sent within the 24-hour customer service window are free.
Setup Process
At a high-level, the process is:
- Ensure you have a verified Meta business portfolio
- Purchase the Aircall Add-on
- Connect desired Aircall numbers to Meta via embedded flow in Aircall Dashboard
- Create and submit outbound message templates for approval by Meta
- Once approved, send & receive WhatsApp messages from Aircall!
📚 For detailed instructions to get started, please refer to: WhatsApp in Aircall - Initial Steps
Conclusion
Leveraging the WhatsApp in Aircall channel in Aircall opens a powerful, globally recognized channel for customer communication. By integrating WhatsApp directly into your existing workflows, you can enhance agent productivity, improve customer satisfaction, and connect with users worldwide on their preferred platform. We encourage you to explore this feature to streamline your communications and build stronger customer relationships.